| Description |
Many years of experience in the Domestic and International
markets have resulted in a highly qualified team.
A thorough knowledge of both standard and innovative survey and
data interpretation techniques, enables us to indicate the most
efficient and targeted tools necessary for meeting the research
objectives.
The Client is assured of an on-going, added-valued collaboration
of the highest professional level, thanks to a single Research
Manager who is in charge of quality at every stage of the study,
from project set up to presentation of results.
Techniques
- Face-to-face Interview (in-depth, motivational, exploratory,
projective)
- Paired Interview
- Accompanied Interview
- Mystery Shopping
- NLP (NeuroLinguistic Programming)
- Quali-Quanti Questionnaires
- Group Session (in-depth, creative, projective, exploratory)
- Group Play Session
- Recycling Session
- Psychodrama
- Real Time Check
- Desk Analysis
- Participating Observation
- Semiotic analysis
- Semiotic Workshop
- Client-Agency-Consumer Workshop
- Brand Audit
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